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Více informací o knize Making Rain - The Secrets of Building Lifelong Client Loyalty

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Anotace knihy

Professionals who work with clients or large accounts can create lifetime relationships based on these well-researched secrets. Based drawing from extensive interviews with client executives, Making Rain offers a series of provocative insights on how to shed the expert-for-hire label and develop long-term advisory relationships. Exploding the popular myth of the "Rainmaker," a dated and dysfunctional figure that clients no longer welcome, Andrew Sobel argues that any professional can learn to "make rain" on an ongoing basis with existing clients by developing a special set of skills, attitudes, and strategies. These innovative tips and techniques from a recognized leader in the field of professional services will enable any consultant, salesperson, or service professional to create enduring client loyalty.

Parametry knihy

Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Business strategy

• Plný název: Making Rain - The Secrets of Building Lifelong Client Loyalty
• Autor: Andrew Sobel
• Jazyk: Angličtina
• Vazba: Pevná
• Počet stran: 256
• EAN: 9780471264590
• ISBN: 0471264598
• ID: 04889160
• Nakladatelství: John Wiley & Sons Inc
• Hmotnost: 556 g
• Rozměry: 236 × 159 × 21 mm
• Datum vydání: 18. February 2003

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