Kód: 38471989
Using Behavioral Science in Marketing
Apply behavioral science techniques in key areas of marketing to drive consumer action for increased engagement and conversion rates.
- Jazyk:
Angličtina - Vazba: Brožovaná
- Počet stran: 288
Nakladatelství: Kogan Page Ltd, 2022
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Anotace knihy
Apply behavioral science techniques in key areas of marketing to drive consumer action for increased engagement and conversion rates.
Parametry knihy
Zařazení knihy Knihy v němčině Sozialwissenschaften, Recht, Wirtschaft Wirtschaft Volkswirtschaft
879 Kč
- Plný název: Using Behavioral Science in Marketing
- Jazyk: Angličtina
- Vazba: Brožovaná
- Počet stran: 288
- EAN: 9781398606487
- ISBN: 1398606480
- ID: 38471989
- Nakladatelství: Kogan Page Ltd
- Hmotnost: 432 g
- Rozměry: 234 × 156 × 20 mm
- Datum vydání: 03. August 2022
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